Boomer & Senior Internet Marketing
Advertising Services
Account Management | Market Research | Creative | Print/Broadcast Production | Internet Marketing
Media Planning/Buying | Sales Promotion | Direct Marketing
“Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without talking about the other.”
– Bill Gates
Integrating Your Internet Services
We provide full-service Internet solutions with many years experience in web site development and Internet marketing. Our goal is to integrate your Internet services with your overall marketing strategy to give you a cohesive marketing program.
Web Site Development
- Domain Acquisition
- Strategic Planning
- Creative Development
- E-commerce
- Site Maintenance and Updating
- Statistical Reporting
- Dynamic Database Management
- Hosting Services
- Tier One hosting centers and network backbone
- Scalable bandwidth
- Expert 24×7 server and network monitoring and ongoing maintenance and management services
- Content management system for off site updating
- Encrypted passwords used for FIT (File Transfer Protocols)
Email Services
- Strategies Planning
- Program Development
- Creative and Copy Development
- Client List Development & Maintenance
- 3rd Party Mail List Resource & Acquisition
- Execution
Online Promotions
- Strategic Planning
- Site Optimization
- Search Engine Registration & Maintenance
- Industry Specific Directory Registration
Web Site Optimization
Optimization includes custom writing of keywords, descriptions, image tags, etc. in order to maximize search engine exposure. With proper optimization, it is easier for search engines to know where to place your site within their database. Proper placement enables people to find your site when they do a search on your keywords in a search engine.
Search Engine Registration
Having a Web presence is vital for businesses today; however, just having a Web site is not enough. People need to be able to find it! Registering your site in search engines and directories is the best way to get exposure.
Industry Specific Directory Program
Often when Web searchers don’t know the particular brand or company they want to use, they will search industry-specific directories, so they can view several companies that offer products or services in that industry.
Because these directories are so significant and widely used, it is important that your information is correct and you have proper placement. This improves the chances of customer referrals to your Web site, instead of your competitors.
Tracking Your Progress
When you take part in our hosting services, Internet Advertising, Search Engine registrations and Industry specific registrations, we show you the results. The top 2 search engines generate ~90% of Internet traffic. To ensure maximum Web site exposure this is where you must concentrate your efforts. We will track you site’s position, displaying your rank if found within the top 30 positions.
For more information on how we can help you to improve marketing, sales & service to baby boomers and seniors, contact us at info@comingofage.com or call us at 630-462-7100.