Boomer & Senior Internet Marketing
Advertising Services
Account Management | Market Research | Creative | Print/Broadcast Production | Internet Marketing
Media Planning/Buying | Sales Promotion | Direct Marketing
“Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without talking about the other.”
– Bill Gates
Integrating Your Internet Services
We provide full-service Internet solutions with many years experience in web site development and Internet marketing. Our goal is to integrate your Internet services with your overall marketing strategy to give you a cohesive marketing program.
Web Site Development
- Domain Acquisition
- Search Engine Optimization & Management
- Strategic Planning
- Creative Development
- E-commerce
- Site Maintenance and Updating
- Statistical Reporting
- Dynamic Database Management
- Hosting Services
- Tier One hosting centers and network backbone
- Scalable bandwidth
- Expert 24×7 server and network monitoring and ongoing maintenance and management services
- Content management system for off site updating
- Encrypted passwords used for FIT (File Transfer Protocols)
Email Services
- Strategies Planning
- Program Development
- Creative and Copy Development
- Client List Development & Maintenance
- 3rd Party Mail List Resource & Acquisition
- Execution
Online Promotions & Social Media
- Strategic Planning
- Search Engine Optimization & Management
- Search Engine Registration & Maintenance
- Industry Specific Directory Registration
- Social Media Marketing: Facebook, Twitter, etc.
Web Site Optimization
Optimization includes custom writing of keywords, descriptions, image tags, etc. in order to maximize search engine exposure. With proper optimization, it is easier for search engines to know where to place your site within their database. Proper placement enables people to find your site when they do a search on your keywords in a search engine.
Search Engine Registration
Having a Web presence is vital for businesses today; however, just having a Web site is not enough. People need to be able to find it! Registering your site in search engines and directories is the best way to get exposure.
Industry Specific Directory Program
Often when Web searchers don’t know the particular brand or company they want to use, they will search industry-specific directories, so they can view several companies that offer products or services in that industry.
Because these directories are so significant and widely used, it is important that your information is correct and you have proper placement. This improves the chances of customer referrals to your Web site, instead of your competitors.
Social Media
With more than 800 million active users on Facebook and Twitter catching up quickly, companies cannot afford to ignore this rapidly growing venue to promote products and services. More than 50% of active users log on to Facebook in any given day. Average user has 130 friends and interacts with more than 900 million objects (pages, groups, events and community pages). The average user is connected to 80 community pages, groups and events and, on average, more than 250 million photos are uploaded per day. On average, people on Facebook install apps more than 20 million times every day.
Every month, more than 500 million people use an app on Facebook or experience Facebook Platform on other websites. More than 7 million apps and websites are integrated with Facebook. Finally, more than 350 million active users currently access Facebook through their mobile devices and more than 475 mobile operators globally work to deploy and promote Facebook mobile products.
Tracking Your Progress
When you take part in our hosting services, Internet Advertising, Search Engine registrations and Industry specific registrations, we show you the results. The top 2 search engines generate ~90% of Internet traffic. To ensure maximum Web site exposure this is where you must concentrate your efforts. We will track your site’s position, displaying your rank if found within the top 30 positions.
For more information on how we can help you to improve marketing, sales & service to baby boomers and seniors, contact us at info@comingofage.com or call us at 630-462-7100.